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Vía Célere acquires land in Pozuelo de Alarcón and increases its offer throughout the northwest of Madrid to more than 1,200 homes

· April 19, 2018 | El Mundo

  • The new purchase operation increases the company's portfolio of land in Pozuelo de Alarcón to 98,000 buildable square metres.
  • Vía Célere's productive capacity in Pozuelo de Alarcón is 940 homes. Along with the three hundred units planned in Boadilla del Monte, its offer in the northwest of Madrid exceeds 1,200 homes.
  • Juan Antonio Gómez-Pintado, President of Vía Célere, highlights the potential of demand in the northwest of Madrid, due to its dynamism and the high per capita income of its municipalities.


Vía Célere, specializing in the development, investment and management of real estate assets, consolidates its position as a benchmark residential developer in the northwest of Madrid following a new land purchase operation in Pozuelo de Alarcón that will allow it to increase its offer in the area by over 1,200 homes.

To be specific, on the square metres of land recently acquired by Vía Célere in Madrid, the company will develop 90 new quality multi-family homes. The operation increases its land portfolio in Pozuelo de Alarcón to 98,000 m2, with a productive capacity equivalent to 940 units.

These Vía Célere homes in Pozuelo de Alarcón, which are in different phases of development, will be added to the company's offer in the northwest of the capital, where the developer currently commercializes one hundred of the three hundred planned homes in the Célere Cortijo Norte development, in Boadilla del Monte. The extra offer of more than 1,200 quality homes, consolidates Vía Célere as a benchmark developer in the northwest of Madrid.

"The northwest of Madrid is a key location for Vía Célere, due to its dynamism and the fact that some of the municipalities with the highest per capita income in the country are concentrated there, such as Pozuelo de Alarcón or Boadilla del Monte”, says Juan Antonio Gómez-Pintado, President of the company. "The quality of our promotions adapts perfectly to the expectations of the exacting demand in the area", he added.

In 2017, Via Célere invested €227 million in expanding and diversifying its land portfolio, with operations in Madrid, Seville, Valladolid, Barcelona, La Coruña, Girona and the Balearic Islands, among other provinces. The company's land portfolio currently exceeds 1.4 million m2, with a productive capacity of 12,200 homes.

The company's objective is to continue contributing in the coming years to the quality residential offer in Spain, to continue the path it has followed since it started its activity ten years ago.

Source of the news: El Mundo

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